Europe has always been one of the favorite continents when choosing a destination for the long-awaited vacation. The old continent is known worldwide for its history, its culture and its gastronomy and, for these reasons, hundreds of thousands of tourists choose each of its countries to tour them completely. There are many destinations, but Italy […]
Author Archives: Helen
Vietnam is a country that is best explored at a slow pace. This is because there’s so much to take in every place you go. From its gorgeous beaches to the stunning Mekong delta, to the karst mountains of the north, few places on earth can compare to Vietnam’s breathtaking beauty. And what better way […]
For the modern marketer, understanding how different touchpoints contribute to conversions is not just a luxury – it’s a necessity. However, the complexity of consumer journeys often belies simple, linear explanations. That’s where the W-shaped attribution model can help you untangle the confusing web of consumer behavior a bit more easily. The Evolution from Linear […]
There are few countries as beautiful as France. Whether you are spending time in the city of Paris or out in the countryside of Colmar, the cuisine and the charm are bound to take your breath away at every glance. Whilst Paris is known for its stunning cobble streets, the charm of the French people […]
Embarking on a journey, whether it be for leisure, business, or simply for enjoyment, begins with a series of choices that will shape your overall experience. One of the most crucial decisions you will make is where to stay, particularly when your travels take you through the bustling hub of Charlotte Douglas International Airport (CLT). […]